About The Advisory Group

Advisory Group Inc, is a destination travel marketing services company based in Denver, Colorado, whose family of products, services and related businesses are focused on destination resorts, their tourism dependent businesses and the public sector associations that serve them. The Group operates a family of related businesses and provides support consulting and staff support services, including:

Destination resort strategic market planning, revenue generating strategies and related systems.
Information and tracking systems and the analysis of resulting market intelligence.
Association organization, funding, administration and group decision making, often in the context of business and market plan development and implementation
Planning and implementation of centralized information and reservation processing systems and their enabling technology, via both voice and internet based systems.

Advisory Group serves as the administrative hub to several related businesses who compliment one another and further expand the Group’s offering:

Mountain Travel Research Program (MTRiP): Established in 2004, MTRiP, provides destination travel research related to leisure travel market econometrics, and tracks advanced reservation booking patterns for resort lodging properties, theirs resort communities and public sector businesses. Sold in syndicated format as an annual subscription, an MTRiP packages virtually all research needed to successfully track and market to the destination mountain traveler in North America. For further information, please visit www.mtrip.org.
Mountain Travel Symposium ( MTS): Advisory Group is co-owner of the Mountain Travel Symposium, whose three theme events each year, serve as th annual meeting place for the mountain travel industry. Now in its 34TH r, the Symposium is expected to attract up to 1200 persons for its 2009 event, scheduled for Marc 30- April 4, 2009 in Keystone Colorado. For further information, go to www.mtntrvl.com.
Central Reservations Association (CRADR): Founded and administered by Garrison since 1975, the Central Reservation Association of Destination Resorts (C.R.A.D.R.) is an educational and trade association, serving the common interests of destination marketing organizations who operate related information and central reservation services. For further information, visit www.cradr.org.

Common to these offerings, is the tourism side of resort communities, and the Groups extensive experience both in people/process management (often in politically diverse environments), and in the underlying business rules and enabling technological solutions that increasingly distinguish winners from losers.

Advisory Group History:
Advisory Group Inc. was founded in 1981 to provide strategic marketing services to tourism dependent businesses in mountain destination resort communities and has grown and expanded its offering commensurate with the evolving needs of a changing marketplace. Now, with three related business divisions and more than 100 client relationships, Ralf Garrison leads Advisory Group from its Denver offices and a virtual network associates with specialized skills and experience work with Ralf and the Group support staff when appropriate. Garrison also contributes to the welfare of the industry through his involvement in several related ventures in both vocational and public service formats.

For further information about Advisory Group, its Services and Associates,
please contact:

Ralf Garrison, Principal
Advisory Group Inc.
rgarrison@adv-grp.com
Phone: 303.722.7346 | Fax: 303.326.8481
4841 S Xenia St | Denver, CO 80237